The ASG Group is a specialized team of sales and marketing consultants. It is led by John O Gorman and Ray Collis authors of The B2B Sales Revolution.

To email us about how we can help please click here or call: +353 (01) 526 2467.

Here you will find a sample of topics from our highly acclaimed sites: Seller Insights and Buyer Insights

Showing posts with label in the news. Show all posts
Showing posts with label in the news. Show all posts

Thursday, June 17, 2010

The Best Way to Track & Manage Your Teleprospecting Calls

There are 3 ways to track and manage your telemarketing calls each with a different impact on the effectiveness and success.

10 reasons to ditch your spreadsheets and employ a SFA/CRM system

Increasingly managers complain about the difficulty of accurately predicting what deals will close and when. However in spite of a more complex sales environment, most organizations still rely on spreadsheets to manage opportunities and forecast sales. This short article outlines some of the key reasons why a more sophisticated approach is required.




Read the rest here:
10 reasons to ditch your spreadsheets and employ a SFA/CRM system

Friday, June 11, 2010

A Common Sales Language

What is the difference between a prospect and a lead?




See the original post here:
A Common Sales Language

The most common problems with sales process

Sales process is all the rage, but it is not a panacea and there can be problems.  Here are some of the most common problems 1. Everybody has their own way – different approach and results across the team/over time 2.




Originally posted here:
The most common problems with sales process

The most common problems with sales process

Sales process is all the rage, but it is not a panacea and there can be problems.  Here are some of the most common problems 1. Everybody has their own way – different approach and results across the team/over time 2




Read more from the original source:
The most common problems with sales process

Don't let anything distract you from your sales tasks

Did you ever notice how 101 things will arise during the week to distract you from the sales activities you had planned – calling that prospect, arranging that meeting, following up on that proposal, asking for that referral, etc. Managers continually tell us that although sales is priority number 1 , more urgent but less important activities continuously strive to put it in second, third or fourth place.




Follow this link:
Don't let anything distract you from your sales tasks

Tuesday, May 25, 2010

Applying Business Improvement Principles To Sales

The latest buzz word is sales process and for good reason to.   Sales teams and budgets have been cut during the slowdown and to accelerate into growth Managers are compelled to do more for less, often a lot less. In the boom years a certain amount of waste and inefficiency could be tolerated, after all customers were  as plentiful and marketing budgets were deep




Read the original here:
Applying Business Improvement Principles To Sales