Key lessons from Neil Rackham’s ‘Major Account Sales Strategy’ ‘Major Account Sales Strategy’ by Neil Rackham’s is a bible for the savvy sales professional.
Showing posts with label Sales Books. Show all posts
Showing posts with label Sales Books. Show all posts
Sunday, June 20, 2010
Let’s Get Real, or Let’s Not Play – transforming the buyer-seller relationship
Relationships between buyers and sellers are often dysfunctional, often being motivated by fear .
How to Maximise the Success of Your Sales Calls
In the present environment, salespeople are delighted with the opportunity to meet with anybody who expresses an interest.
SELLING IS DEAD: Moving Beyond Traditional Roles and Practices to Revitalise Growth
The good news is that the market for your solution is much bigger than you think it is. The bad news is that you need a completely new way of selling in order to capitalize on it.
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